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Leading Digital Transformation: Rebuilding Organizations for the Era of
Digital transformation is not just about technology; it's fundamentally about how businesses can innovate, grow, and thrive in a world powered by and new technologies. This program offers you unparalleled insights into transforming your organization with a focus on digital growth opportunities.
Understanding the Digital Transformation Imperative
In today’s fast-evolving market landscape, staying relevant and competitive hinges on embracing digital transformation. This section introduces leaders to the challenges they face in this era of rapid change and explores how their businesses can seize opportunities from digital innovation.
's Role in Driving Digital Transformation
Explore howtechnologies are reshaping industries across sectors like marketing, product development, supply chn management, resources, and more. Understand the impact of different types of– predictive, interpretive, and generative – on business outcomes and learn real-world success stories that demonstrate tangible returns.
Creating a Digital Transformation Roadmap
Learn from industry leaders who have successfully navigated the challenges of digital transformation. Develop strategies to overcome common barriers such as resistance to change, lack of resources, and uncertnty about future technologies. Gn insights from companies like Disney, Walmart, r Liquide, and Mastercard on how they transformed their businesses.
Balancing Digital Transformation with Corporate Innovation
Discover how embracing digital transformation complements continuous innovation in today's market environment. Study case studies from giants like Cisco, IBM, Amazon to understand the dynamics of creating a digital strategy that captures growth opportunities beyond traditional core business segments.
The program fosters an interactive learning experience through group discussions and peer-to-peer collaboration, enhancing your problem-solving skills and strategic acumen for future challenges.
Key Outcomes
Gn a comprehensive understanding of role in driving digital transformation
Develop practical strategies to overcome barriers to organizational change
Learn from real-world examples and best practices in digital strategy development
Expert Insights and Networking Opportunities
With David Rogers, renowned author of The Digital Transformation Roadmap and The Digital Transformation Playbook, at the helm, you'll have access to cutting-edge research and insights on modern business strategies. The diverse cohort ensures a global perspective on industry trs and challenges.
Certification and Alumni Benefits
Upon successful completion of this program, you will earn valuable credits towards certification and enjoy tuition benefits for future Executive Education programs. Alumni status offers exclusive opportunities for networking, professional development, and access to the latest research publications.
Join the Leading Digital Transformation Community
Take your business to new heights by atting our comprehensive course on digital transformation led by industry experts at Columbia Business School's Executive Education division.
For more information and program updates, please sign up below.
Columbia Business School
Executive Education
Geffen Hall
645 West 130th Street
New York, NY 10027
Tel: +1 212-854-3395
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